The blog

At The House of Marketing we are passionate about marketing, helping our clients and supporting each other in our professional challenges. And like every big family, we get together frequently. Once a month we meet to catch up, but during summer we truly take the time for a fun activity. The 2017 Summer Informal was all about sharing passions. A handful of THoMers hosted a workshop for their colleagues regarding their interests. Some THoMers learned how to taste wine, while others learned how to make easy and daily hairstyles, take the perfect picture or share their passion about bikes and food.

This month, 6 consultants have completed a training in Salesforce Marketing Cloud. This brings the number of consultants trained in one of the Marketing Automation tools that we support to 17. The infographic below shows our capabilities & knowledge in Marketing Automation.

Marketing Genius is the challenge for young marketing professionals (up to 35 years old) who dare to voice their own creative opinion. Isabeau Sas, the winner of Marketing Genius 2016, shares 3 reasons with you to participate to the 2017 edition:

We kicked off 2017 by proudly presenting the new branding of The House of Marketing. Here are 8 commandments that take you inside the story of this journey:

After a three-year process of transformation and integration into the Quanteus Group, we are very happy to introduce our new branding to you as the cherry on the cake of our success story. We believe our new branding fits with our identity and the DNA that makes us unique. We dare to dream with our clients and transform those dreams into reality. From vision to strategy, down to the last mile of implementation, we dream, we think and we do.

Marketing automation is clearly a vital topic among marketers who want to create future-proof strategies for their businesses. The House of Marketing actively supports its clients in the implementation and use of marketing technology through an active implementation and consulting service for 4 major platforms: Hubspot, SAP Hybris, Adobe Marketing Cloud & Marketo.

The House of Marketing is proud to welcome 17 new THoMers in the company. The first thing on their agenda? Immersion camp: a whole week offsite at the beginning of September, where they get an introduction in our way of working via trainings and workshops, and need to solve a real-life business case. But it's not only work of course. There is also an important teambuilding aspect to the immersion camp, since the new THoMers get to know each other better in order to build on each other's knowledge and experience.

This year we celebrated our 2 years as part of the Quanteus group. Together with Hello Agency, celebrating its first year in the group, and Quanteus we enjoyed an after work party.

The Marketing Genius 2016 team reached a milestone on the 26th of April @ Felix Pakhuis! After months of preparation - launching a new website, generating awareness, scoring the point of views and selecting 6 finalists – it was finally time to elect the Marketing Genius 2016 during the final event! Partners, finalists and guests experienced an evening full of light to say the least! The result: a satisfied team that brought the genius concept alive in every detail of the event!

During an interactive session our Chief Coach Kris Vansanten will tell about his experiences in our company at the Don Bosco College in Haacht. For us the perfect opportunity to get to know the employees of the future, and for young people to have a clear view on what business and industry entail. Through our participation, we hope to encourage entrepreneurship amongst young people and to inspire them to start their own business or to step into the business world.